It all started with a NoBrainer…

No Brainer Blinds is now

In a complicated world, the idea of a complex decision becoming a ‘No Brainer’ decision is a pretty spectacular idea.

Our CEO, Jay Steinfeld, recently sent out an announcement to our longtime ‘NoBrainer Blinds’ company customers sharing the news that NoBrainer Blinds is now!

A big thanks to all of our longtime customers that have responded with such great experiences they’ve had with NoBrainer Blinds over the years, we’re excited to continue to help make your home design and renovation projects better than ever.

My Dear NoBrainer Customer,

I wish I could say I was a visionary….but it’s hardly so.

What I can say, however, is that my little experiment launched in the frontier days of the Internet – – made buying blinds and shades, well…a no-brainer. And now we sell half of all the blinds sold on-line.

About 25 years ago, my wife (Naomi) and I owned and ran a 1000 square foot blinds store, and we thought it was quite possible that you could sell stuff online…even blinds! So in 1996 we launched, literally from my garage, with an investment of only $3000.

Based upon its success, a few years later in 2004 we then launched what has today become the #1 online blinds website in the world,

Our customers have told us how much better they like, so we’ve decided to merge into and form one company.

As a customer, you will now have access to better prices, and over 100 blinds experts to guide you for free over the phone.

For those of you who were some of our early customers, I am eternally grateful and would love to hear from you.

 Warm regards,

 CEO of and

Questions, comments, stories or hilarious window treatment jokes?  Leave them in the comments below – we love hearing what’s on YOUR brain!

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About Author

Katie Laird

Katie Laird (aka: happykatie) is the PR and Social Media Marketing Manager. But, more importantly, she's a home design obsessed Web geek with a love for Mid-Century Modern furniture, stained glass and DIY / crafty projects she can work on with her family over a bottle of homemade root beer. Find her Tweeting at @BlindsDotCom + @happykatie -- and pinning like nobody's business at @BlindsDotCom + @happykatie.

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